About Us

Hafre Trading is a well-established importer and distributor of a wide range of quality products into the local market, established in 2006. Our products range from homewares; cleaning aids; plant pots; garden accessories; educational toys; glassware; baby accessories; and domestic storage.

We supply national retailers, cash & carries and wholesalers [both chains and independents].

We primarily source from the near East and Europe and specialise in plasticware products with brands such as Hobby Life, Serinova, Violet, Sunplast and Pasabahce to name a few. For more information on our brands please see our brands page.

Hafre Trading has a footprint in the Western Cape, Eastern Cape, Kwa Zulu Natal, West Coast and Namibia. We have 2 distribution centres, one in Cape Town and another in Durban. Our head office is based in Cape Town.

We are constantly seeking and introducing new innovative products or brands into the market, so we can offer the best to our customers.

A key advantage of dealing with Hafre apart from the quality and value of its brands, is the client's ability to source a range of items from a single supplier.

As a growing company, we promise not to lose 'The Personal Touch'.

Quality is a keystone to Hafre and we deal only with manufacturers that are environmentally and socially responsible apart from offering great products. All our brands are produced according to internationally certified standards.

Hafre Trading is proud to have highly competitive prices suited to all pockets and budgets.
Hafre Trading is also proud to be involved with several charity organisations both in provision and support.